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Hanoi strengthens promotion to connect consumption of OCOP products in 2022

Thứ ba, 12-04-2022 | 12:58GMT+7
OVN - March 22th, 2022, the Hanoi People's Committee issued plan No. 92/KH-UBND surveying new locations with the aim of creating a variety of brands meeting local OCOP standards. At the same time, Hanoi continues to promote trade promotion activities for OCOP products.
Specifically, in addition to increasing the number of OCOP products, in 2022, Hanoi will open at least 30 points of propaganda and sales of OCOP products.
 
Hanoi has many products that meet OCOP standards, which are highly appreciated for their quality.

Hanoi has many products that meet OCOP standards, which are highly appreciated for their quality. (Photo: Kinhtedothi.vn)

The places selected according to the plan include shops in the terminal, airport, bus station, train station; stops on highways; commercial centers, supermarkets, markets; restaurants, hotels; traditional villages; commercial service centers at district, commune level, fair and exhibition centers,... In order for the referral point to operate smoothly, the city also built an OCOP design and creation center associated with tourism development in some districts and towns.
Hanoi opens a booth to introduce and connect OCOP products

Hanoi opens a booth to introduce and connect OCOP products (Photo: Hanoimoi.com.vn)


In addition, Hanoi will launch 3-5 promotional weeks combining the conference to connect businesses and production units with many distribution channels. This activity creates a market for products that have reached the standard of 3 stars or more here and some other provinces. The event is expected to have a scale of about 60 OCOP exhibitors.
 
OCOP Hanoi products attract attention and receive high praise

OCOP Hanoi products attract attention and receive high praise (Photo: mard.gov.vn)

Hanoi started implementing the Program of One Commune, One Product (OCOP) from 2019 and achieved many positive results with nearly 1,500 items ranked 3 stars or more. OCOP Hanoi attracts attention and receives high praise for its diversity as well as strictness in quality inspection. Localities have built many groups of goods such as souvenirs, furniture, decoration; fabric, garment; drinks; herbs. The only product Hanoi does not have is tourism that is being interested, directed to review and invest from the beginning of 2022.

Up to now, OCOP Hanoi products have attracted attention and received high praise for their diversity as well as strict quality control. The locality has built many groups of goods such as souvenirs, furniture, decoration; apparel fabrics; drinks; Herbal. The only OCOP product that Hanoi has not yet recognized is tourism, which is being cared for, directed, reviewed and invested in since the beginning of 2022.

Qui Nhi
Translate by Diep Vy
 

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