Da Nang: OCOP product development associated with tourism
Thứ ba, 17-05-2022 | 15:50GMT+7
OVN - With the idyllic ingredients, Ms. Mai Thi Y Nhi – owner of My Phuong Pastry establishment (Hoa Vang district, Da Nang city) has created a speciality of baked coconut cake, which is loved by many domestic and foreign tourists. In 2021, peanut-baked coconut cake products meet the 4-star OCOP standard at the city level.
Established in 1990, My Phuong Cake Factory (Da Nang) specializes in manufacturing all kinds of breads and cakes, typically baked coconut cakes.
Originating in Quang Nam, baked coconut cakes are distributed to Da Nang to serve tourist destinations and are always in status of supply behind demand because the production process consumes a lot of time and energy. At the same time, although the same ingredients such as coconut, rice flour, glutinous flour, sesame, depending on the recipe, each place brings a different feeling to the user. Grasping the large market as well as the desire to create coconut cakes baked by Da Nang brand, Mrs. Nhi quickly explored the recipe, invested in machinery to produce high-quality products, meeting the needs of visitors.
Thanks to the encouragement and support from her husband who used to work in the food industry, finally My Phuong baked coconut cake has a sweet, fatty, crispy taste officially launched on the market. The first success motivates her to create many new formulas, diversify products in the market. Therefore, green bean-baked coconut cakes and peanut coconut cakes were born. My Phuong baked coconut cake products are packed quintessence from the Central with rice flour, Quang Nam glutinous flour, sesame, peanuts, Hoa Vang green beans.Originally from Binh Dinh, she uses Tam Quan coconut as the main ingredient.
Not only that, Mrs. Nhi also wants to spread Da Nang specialties to consumers around the world and Japan is the first foreign market that she chooses. "Japan is an extremely fastidious market with strict standards. In particular, the policy of protecting agriculture, including rice - is the main ingredient in the cake, along with a few cases of peanut allergy that makes it difficult to export" - Mrs. Nhi recounted.

Some products of My Phuong peanut baked coconut cake
Mrs. Nhi shared: "Before I knew about OCOP, I only produced the products for tourism. After receiving the certification, I need to take responsibility for developing the local economy and creating jobs for the people." Despite facing many difficulties due to the last epidemic, My Phuong still tried to find distributors in some provinces and cities, maintaining orders so that workers did not lose their jobs.
In 2022, the facility is cooperating with Da Nang Department of Industry and Trade to complete the application for trademark protection support. In order for the product to become more and more popular to the world, Mrs. Nhi signed a contract with Taiwan and proceeded to negotiate with the Nordic market, thereby creating opportunities to attract foreign tourists, contributing to tourism development and stabilizing the lives of local people.

Mai Thi Y Nhi – owner of My Phuong baked coconut cake shop Da Nang
Mrs. Mai Thi Y Nhi – the owner of the facility said that Da Nang is known as a tourist city with millions of visitors every year. In addition to scenic excursions, visitors are also impressed with Da Nang’s specialties. In which, baked coconut cake is a dish that many visitors love because of the delicious taste, crispy and sweety.Originating in Quang Nam, baked coconut cakes are distributed to Da Nang to serve tourist destinations and are always in status of supply behind demand because the production process consumes a lot of time and energy. At the same time, although the same ingredients such as coconut, rice flour, glutinous flour, sesame, depending on the recipe, each place brings a different feeling to the user. Grasping the large market as well as the desire to create coconut cakes baked by Da Nang brand, Mrs. Nhi quickly explored the recipe, invested in machinery to produce high-quality products, meeting the needs of visitors.

My Phuong baked coconut cake products at the OCOP product evaluation conference in Da Nang city 2021
On the first day of working on the idea, she bought products from the facilities in Quang Nam to survey the market’s demand and find the recipe to produce the best baked coconut cake. Although the original batches of cakes are somewhat rough, their shape and taste are totally different from each other, Mrs. Nhi is still undeterred.Thanks to the encouragement and support from her husband who used to work in the food industry, finally My Phuong baked coconut cake has a sweet, fatty, crispy taste officially launched on the market. The first success motivates her to create many new formulas, diversify products in the market. Therefore, green bean-baked coconut cakes and peanut coconut cakes were born. My Phuong baked coconut cake products are packed quintessence from the Central with rice flour, Quang Nam glutinous flour, sesame, peanuts, Hoa Vang green beans.Originally from Binh Dinh, she uses Tam Quan coconut as the main ingredient.

My Phuong baked coconut cake Production Facility in Da Nang
With the aim of improving the output and quality of tourism services, Mrs. Nhi decided to invest in modern equipment and machinery and design beautiful packaging, creating a name for My Phuong coconut cake. About 20,000 baked coconut cakes are produced everyday, and distributed widely throughout tourist destinations, stops and local bus stations.Not only that, Mrs. Nhi also wants to spread Da Nang specialties to consumers around the world and Japan is the first foreign market that she chooses. "Japan is an extremely fastidious market with strict standards. In particular, the policy of protecting agriculture, including rice - is the main ingredient in the cake, along with a few cases of peanut allergy that makes it difficult to export" - Mrs. Nhi recounted.

Food safety certification and 4-star OCOP certificate in Da Nang with My Phuong baked coconut cake
Therefore, My Phuong baked coconut cake needed to be changed in the recipe; prove the ingredients are 100% clean, even through the test step with metal detectors. After many efforts, in 2020, the first shipment consisted of baked coconut cakes, green bean - baked coconut cakes, peanuts-baked coconut cakes approaching the "land of cherry blossoms" and receiving compliments from consumers here. Following the success, Japanese partners are constantly ordering to import baked coconut cakes to the country. In early April 2022, two baked coconut cakes were shipped to the "land of the rising sun".
Thanks to the Da Nang Trade Promotion and Promotion Center to support modern equipment, 70% of machinery is applied to the process to improve production progress. In addition, the locality also supports the establishment to promote products to other provinces as well as on e-commerce platforms such as Lazada, Shopee,... In 2021, The People's Committee of Da Nang City recognized My Phuong peanut-baked coconut cake with 4-star OCOP standard.

Some products of My Phuong peanut baked coconut cake
Mrs. Nhi shared: "Before I knew about OCOP, I only produced the products for tourism. After receiving the certification, I need to take responsibility for developing the local economy and creating jobs for the people." Despite facing many difficulties due to the last epidemic, My Phuong still tried to find distributors in some provinces and cities, maintaining orders so that workers did not lose their jobs.
In 2022, the facility is cooperating with Da Nang Department of Industry and Trade to complete the application for trademark protection support. In order for the product to become more and more popular to the world, Mrs. Nhi signed a contract with Taiwan and proceeded to negotiate with the Nordic market, thereby creating opportunities to attract foreign tourists, contributing to tourism development and stabilizing the lives of local people.
Truc Quan
Translated by Bich Vy
Translated by Bich Vy
Từ Khóa : OCOP Việt Nam, Da Nang: OCOP product development associated with tourism
Ý kiến bạn đọc

Ca Mau: Building production of high-quality OCOP products
OVN - In the 2021-2025 period, in addition to the goal of improving the quality of 33 certified OCOP products, Ca Mau province will strive to develop at least 5 more 5-star products and 90 others with 3-4 stars.
Thứ hai, 16-05-2022 | 15:15 -
0

Thai Nguyen: Promoting consumption of OCOP products on digital platforms
OVN - To promote the consumption of local agricultural products and typical OCOP products through new distribution channels, the agricultural sector of Thai Nguyen province aims to support and train subjects, processing facilities, and expanded production units. integrated business operations with multiple digital platforms.
Thứ hai, 25-04-2022 | 09:30 -
0

Dong Nai: Promote value of forest bitter melon
OVN - Forest bitter melon is known as the panacea of the mountains with high medicinal properties. Understanding this, Hiep Van Bitter Melon Co., Ltd. has researched and launched all kinds of products processed from forest bitter melon and received high evaluation for quality, of which 3 products meet OCOP 3-4 standards. stars in Dong Nai province in 2019, 2021.
Thứ sáu, 22-04-2022 | 09:20 -
0

Ngam mountain tourist resort – The ideal tourist destination of Nam Dinh province
OVN - Located about 100km east of Hanoi capital, Nam Dinh province is known for its unique traditional cultural values and many favorable conditions for tourism development. In which, Ngam mountain tourist resort (Kim Thai village (Minh Tan commune, Vu Ban district) is famous for its comfortable natural space, poetic beauty, attracting many tourists to visit.
Thứ sáu, 22-04-2022 | 18:45 -
0

Outstanding quality from Ca Mau dried seafood
OVN - Prominent with dried processed products from famous seafood sources in Ca Mau, dried seafood from Ngoc Giau dry facility increasingly assert their position in the consumption market. Thereby, contributing to promoting economic development, improving the quality of life, stabilizing income for workers during difficult times of the epidemic.
Thứ tư, 20-04-2022 | 09:20 -
0